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Building Better Futures Together

SOCIAL PURPOSE

We are building better futures by unlocking financial opportunities and growing incomes for our members, employees and communities. Our purpose is our reason for being and informs every decision we make.

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Our purpose is to build better futures by unlocking financial opportunities and growing incomes for people and businesses in Canada

People in Canada are working harder than ever to get ahead. They’re facing record debt levels, income instability and struggling to access the resources they need to thrive. So we’re leveraging the best of our 80-year history as a member-owned financial cooperative, to continue to drive even more impact with our social purpose business model.



Together with our members, employees and community partners we can build a better future for all.

We're committed to the social purpose business model

Purpose-driven businesses tackle the world’s most complex systemic issues of today, while contributing to the long-term well-being of all people and planet.

The social purpose business model is a natural evolution of the credit union values and principles that Coast Capital holds as a financial cooperative and certified B Corporation.

Our purpose is at the heart of everything we do.

Explore our purpose pillars

Founded on purpose, 
driven by impact

Community Investment
Community Investment
100,000,000

Since 2000, we've reinvested over $100 million back into our communities - like $2.2 million into Red Seal Trades partnerships with post-secondary education partners.

Volunteer Hours
Volunteer Hours
60,000

Since 2018, Coast Capital employees have volunteered over 60,000 hours in their communities across BC, Alberta and Ontario.

Free Coursera Licenses
Free Coursera Licenses
7,273

In 2024, we provided more than 7,000 free Coursera licenses to non-profits across the country so their employees, volunteers, and program participants could upgrade their professional skills and designations to unlock new income opportunities.

Education Awards
Education Awards
1,000

Since 2004, Coast Capital has provided almost $3 million dollars in financial awards to more than 1,000 students across the country.

We've reinvested $100 million back into our communities since 2000

We know that some challenges are bigger than any single player can solve. That's why we collaborate with local partners to help bring our purpose to life. 


Every year we reinvest 10% of our budgeted bottom line into partners and initiatives that support our Purpose Pillars of accessible education, equitable employment and inclusive finance. We also invest in advancing the purpose economy to help more businesses in Canada drive social impact.

Explore our impact stories

Proud to be a Certified B Corp®

As a Certified B Corporation®, we’re part of a global movement advocating for a more inclusive, equitable and regenerative economic system. This goes hand in hand with embracing a social purpose business model, making positive social contributions by integrating our purpose into the heart of everything we do. Learn about how we've achieved and maintained this impactful certification.

About our B Corp score

We’re building and championing more equitable and inclusive employment in our communities

In addition to operating as a social purpose organization, we want to help more businesses in Canada do the same. The Purpose Economy Project creates an enabling environment for social purpose businesses to start and grow, with a goal of 25% of Canadian businesses adopting a social purpose business model by 2030.

About purpose economy
Join us in banking for better

Choosing where you bank is a powerful decision. With Coast Capital, your membership supports building a stronger, more resilient Canada.

Become a member

We've answered popular questions about our purpose

A purpose-driven business is an engine for good, creating societal benefits by the very act of conducting business. Its growth is a positive force in society.


At Coast Capital, purpose is embedded in every part of our business. We harness our capabilities, talents, resources, partnerships, and influence to give people and businesses the financial opportunities they need to thrive.

B Corp® Certification signifies that a business meets high standards of verified performance, accountability, and transparency in areas such as employee benefits, charitable giving, supply chain practices, sustainability and input materials.


Coast Capital is proud to be building inclusive, equitable, and sustainable practices and policies that redefine business success. Our B Corp™ certification helps us measure our positive impact and showcase our commitment to positively impacting our employees, members, and communities.

Choosing where to bank is one of the most powerful decisions we make. At Coast Capital, we support programs that. provide real, financial growth opportunities, create fairer employment conditions, and address systemic financial disparities. By banking with us, you help support this work.

When you bank with Coast Capital, you’re helping to build a stronger, more equitable Canada. Become a member today and experience what it’s like to bank for better.

Coast Capital became a Certified B Corp® in 2018 and successfully recertified in 2021, achieving a verified score of 112.8, an 11.8 percent increase over our previous score. We continue to make progress with our programs and policies in the five impact areas—community, customers, environment, governance, and workers—and look forward to recertifying again at the end of 2024.


In 2023, Coast Capital supported 60 organizations through our various community investment programs and countless others through our local branch donation programs. We reinvested more than $6.2 million in organizations and programs focused on unlocking financial opportunities for people and businesses in Canada. From this total, Coast Capital provided $5.9 million through donations, partnerships, and other charitable giving to support charities and non-profits in the communities where we operate.

Reinvesting 10% of our budgeted bottom line each year. Since 2000, we’ve reinvested over $100 million back into the community.  That means that together, we’ve:


This work is only possible because of our members, partners, and employees. And we’re just getting started.

Connect with us today